Legal
Privacy Policy
Last updated: March 2026
1Introduction
Diamond Dynamics Ltd ("we", "us", or "our") is committed to protecting your privacy and Personal Data in compliance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable data protection laws.
This Privacy Policy explains how we collect, process, store, and protect your data when you use our websites and services, including diamonddynamics.uk, cto.expert, cybersorted.io, and any applications or games we publish.
Diamond Dynamics Ltd is a company registered in England and Wales (Company No. 15224576).
2Data Controller
Diamond Dynamics Ltd is the Data Controller responsible for your Personal Data.
Our Data Protection Officer (DPO) is James Ruthven, who can be contacted at:
Email: privacy@diamonddynamics.uk
3Data We Collect
We may collect the following types of data:
• Identity Data: Name, username, display name
• Contact Data: Email address, phone number, postal address
• Technical Data: IP address, browser type and version, device type, operating system, time zone setting
• Usage Data: Information about how you use our websites, apps, and services
• Transaction Data: Details of services and products you have purchased from us
• Profile Data: Your preferences, feedback, and survey responses
• Gameplay Data: Scores, achievements, progress, and statistics (for our games)
We do not collect Special Categories of Personal Data (such as health, religious beliefs, or biometric data).
4How We Use Your Data
We use your Personal Data for the following purposes:
• To provide, operate, and maintain our services
• To manage your account and relationship with us
• To process transactions and send related information
• To respond to your enquiries and provide customer support
• To send you service-related communications
• To analyse usage patterns and improve our services
• To detect, prevent, and address fraud, security issues, and technical problems
• To comply with legal obligations
We process your data on the following lawful bases under the UK GDPR:
• Contract: Where processing is necessary to perform a contract with you
• Legitimate Interests: Where processing is necessary for our legitimate business interests
• Consent: Where you have given us specific consent
• Legal Obligation: Where we are required by law to process your data
5Data Retention
We retain your Personal Data only for as long as necessary to fulfil the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements.
When determining the appropriate retention period, we consider the amount, nature, and sensitivity of the data, the potential risk of harm from unauthorised use or disclosure, the purposes for which we process the data, and whether we can achieve those purposes through other means.
You may request deletion of your data at any time by contacting us.
6Your Rights
Under UK data protection law, you have the following rights:
• Access: Request a copy of the Personal Data we hold about you
• Rectification: Request correction of inaccurate or incomplete data
• Erasure: Request deletion of your data ("right to be forgotten")
• Restriction: Request limitation of processing of your data
• Portability: Request transfer of your data to another organisation
• Objection: Object to processing based on legitimate interests or direct marketing
• Withdraw Consent: Withdraw consent at any time where processing is based on consent
• Complaint: Lodge a complaint with the Information Commissioner's Office (ICO)
To exercise any of these rights, please contact our DPO at privacy@diamonddynamics.uk. We aim to respond to all requests within one month.
7Third Parties
We may share your data with trusted third parties who assist us in operating our services:
• Cloud Hosting Providers: For secure data storage and infrastructure
• Analytics Providers: To help us understand how our services are used
• Payment Processors: To process transactions securely
• Advertising Partners: For displaying relevant advertisements (where applicable)
• App Stores: Apple App Store and Google Play for app distribution and purchases
We require all third parties to respect the security of your data and to treat it in accordance with the law. We do not sell your Personal Data.
8International Transfers
Some of our third-party service providers are based outside the United Kingdom. Where we transfer your Personal Data outside the UK, we ensure that appropriate safeguards are in place, including:
• Standard Contractual Clauses approved by the ICO
• Transfers to countries with an adequacy decision
• Other legally recognised transfer mechanisms
You may contact us for further details about the specific safeguards we have in place.
10Security
We have implemented appropriate technical and organisational measures to protect your Personal Data against unauthorised or unlawful processing and against accidental loss, destruction, or damage.
While we take all reasonable steps to protect your data, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.
11Children's Privacy
Our consultancy services are not directed at children. Our games and applications may be used by users aged 13 and older. We do not knowingly collect Personal Data from children under 13.
If you are a parent or guardian and believe your child has provided us with Personal Data, please contact us at privacy@diamonddynamics.uk. We will take steps to delete such information promptly.
12Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this Privacy Policy periodically.
13Contact Us
If you have any questions about this Privacy Policy or wish to exercise your data rights, please contact us at:
Diamond Dynamics Ltd
Email: privacy@diamonddynamics.uk
Data Protection Officer: James Ruthven
Email: privacy@diamonddynamics.uk
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.